A STUDY ON THE EXTENT OF PROBLEMS FACED BY SHOP OWNERS IN THE BUSINESS WITH REGARD TO VAASTU SHASTRA

Abstract

Vaastu Shastra is a ancient teachings from the Indian civilization. It deals with the science of architecture and tells how a building should be planned to channel the positive energy in everyone’s lives. Every individual faces some or the other problems in life, for that one require to find solutions through various means, resorting to many alternative options as well. Such problems suffering souls would go to the temple or any other place of worship to find inner peace while some think that something is wrong in their homes or workplace that could be related to Vaastu. People nowadays are intrigued with Vaastu and heard a lot about the Vaastu application in workplaces, companies and residences also. The main purpose of the existing study was to find out the demographic characteristics of the Shop owners and to assess the extent of problems faced by shop owners in their business with regard to Vaastu Shastra. The research design was descriptive in nature. 320 Shop owners of Vadodara City were selected as a sample done through purposive random sampling for the present study. The major results of the study revealed that Finance-related problems were found to be major problems experienced by the Shop owners. The outcomes of the research would help business owners to solve different problems associated to their business operations by applying the knowledge gained in the areas of Vaastu Shastra through the present research.